Naturally Occurring Radioactive Materials (NORM Environmental) are the radioactive substances that occur naturally in the environment. Pennebaker effectively portrays NORM trial graphics to show other relevant exposure elements naturally occurring in nature, and that radiation is all around us. By effectively showing other common daily sources of radiation, our trial graphics help diffuse common fear tactics employed by the other side, and make your argument more compelling.

Pennebaker has extensive experience in Toxic Tort matters, and has spoken at DRI and other conferences on communications strategies in toxic tort litigation.

"Pennebaker brings perspective and insight to our trial preparations. They've been at this for a long time, and their expertise in helping us frame our arguments has been invaluable."
Robert Dille, Partner
Kean, Miller, Hawthorne, D'Armond, McCowan & Jarman, L.L.P.
Norm Environmental Examples
Using Technology and Other Strategies in Opening Statement and Closing Argument